Freelance LEGO Curriculum Designer for EdTech Companies

If you are an EdTech company, a LEGO Education reseller, or a K12 enrichment program looking for a freelance LEGO curriculum designer with a proven track record, you are in the right place.

I am Daniele Benedettelli (a.k.a. Prof Bricks), robotics engineer, LEGO MINDSTORMS Community Partner (2006 to 2013), and author of five books on educational robotics published by No Starch Press. I design original LEGO Technic and robotics models, and I build complete educational curricula around existing hardware kits, including LEGO Education, LEGO Technic, and other physical computing platforms.

Original LEGO educational models with professional building instructions

I design original LEGO Technic and LEGO robotics models for K12 education programs, with step-by-step building instructions comparable in quality to official LEGO manuals. Each model is designed for a specific skill level and learning objective, not just to look good on a shelf.

Complete educational curricula for robotics and physical computing

I design full learning progressions built around existing hardware kits: lesson structure, scaffolded activities, pseudocode exercises, assessment criteria, and teacher documentation. My approach is constructionist, students build, program, and reflect, not follow scripts.

Embedded systems programming for educational labs

I develop firmware for physical computing platforms used in educational contexts, including LEGO hubs, ESP32, and BLE-connected devices, designed to be teachable, not just functional.

Educational video content

I produce professional English-language review and demonstration videos for educational hardware, reaching 35,000+ subscribers globally (80% US and international market).

Custom LEGO models for after-school education and enrichment programs

For Bricks4Kidz Franchise, I designed more than 120 original LEGO models using a custom parts assortment, ranging from simple ones to advanced Technic and MINDSTORMS models. My designs are being used all over the world by the Bricks4Kidz franchisees.

For BrainVyne enrichment program, I designed dozens of LEGO Technic models, using LEGO Education sets.

For Create And Learn after School STEM, Engineering & LEGO Classes, I designed a series of LEGO Technic models, using a custom set of parts chosen by the client.

For Lando Interactive , I designed a series of LEGO Technic models, using a custom set of LEGO Technic parts I designed from scratch.

B2B custom LEGO design services

Do you need a Custom Design LEGO model to use as a corporate gift or for brand promotion? Do you need a fully functional replica or your machine to bring to the next trade fair? I am here to help you. I worked for many companies to help them fulfil their needs of a professionally crafted custom LEGO set. 

I provide high quality digital LEGO building instructions that look like the official ones, with clear step-by-step assembly illustrations, exploded views, callouts and parts list images that illustrate which parts are needed for each step.

I design custom graphics to customize your LEGO models by printing on LEGO elements. Adding your company LOGO to the model will give it a real unique and authentic look.

I also partner with various companies that produce LEGO custom sets in large quantities shipped worlwided , complete with printed building instructions booklets, and custom boxes.

Disclaimer: I do NOT work for The LEGO Group, although I collaborated with LEGO Education in 2012-2013 in order to develop the programs for the LEGO MINDSTORMS Education EV3 45544 set core models.